The Home Service Business Blog

Franchise costs, growth strategies, and real-world systems for independent home service operators โ€” written by a 25-year industry veteran who's been an owner, broker, and franchise consultant.

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๐Ÿ† Featured
๐Ÿค– AI & Technology

How AI is changing small business โ€” and what home service pros should actually use.

AI Analysis ยท NEW

Claude AI for Small Business: What Home Service Pros Need to Know

Anthropic launched Claude for Small Business with 15 AI workflows for SMBs. Here's what it does well, where generic AI falls short for home services, and what to actually use instead.

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๐Ÿšซ Franchise Alternative Series

Real FDD numbers, real cost comparisons, and the case for building your own brand across 6 home service verticals.

Cleaning

Cleaning Franchise Alternative โ€” Everything Molly Maid Gives You (Without the $100K Price Tag)

Molly Maid, Merry Maids, Two Maids, MaidPro โ€” what cleaning franchises actually cost, what you get, and why the alternative wins on math alone.

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Landscaping

Landscaping Franchise Alternative โ€” What U.S. Lawns & Lawn Doctor Charge vs. What You Actually Need

U.S. Lawns, Lawn Doctor, Weed Man, and Grounds Guys charge $80Kโ€“$350K+. We break down the real FDD numbers.

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Junk Removal

Junk Removal Franchise Alternative โ€” 1-800-GOT-JUNK? Costs $150K+. Here's the Smarter Path.

1-800-GOT-JUNK? and College Hunks charge $108Kโ€“$350K+ with 8โ€“10% royalties. The actual business costs $3K to start.

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Poop Scoop

Poop Scoop Franchise Alternative โ€” Why Pay $50K When You Can Start for $500?

DoodyCalls charges $30Kโ€“$80K+ to do what you can start for $500. The most lopsided franchise math in home services.

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Origin Story

I Spent 25 Years in Home Services โ€” As an Owner, Broker, and Franchise Consultant. Here's Why I Built the Alternative.

The inside story of why HomePro was built โ€” from someone who's been an operator, a broker, and a franchise industry insider.

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All Verticals

10 Home Service Businesses You Can Start Without a Franchise

Startup costs, revenue potential, and how to get franchise-grade systems for every major home service vertical โ€” without the franchise fees.

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๐Ÿ’ฐ Franchise Cost Comparisons (2026 FDD)

Brand-by-brand breakdowns of what each major home service franchise actually costs — straight from the latest Franchise Disclosure Documents — versus building independently.

๐Ÿ“Š Start here: Home-Service Franchise Costs โ€” The Complete 2026 Comparison โ†’

Cleaning

Merry Maids Franchise Cost 2026: Full FDD Breakdown

$126,880–$170,110 to open, a $55,000 fee, and 7% royalties — while the franchise count keeps shrinking. The real math.

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Moving

Two Men and a Truck Franchise Cost 2026: Full FDD Breakdown

$146,950–$512,450 to open a Metro Market, then 6% of every dollar (with minimums), forever.

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Lawn Care

Lawn Doctor Franchise Cost 2026: Full FDD Breakdown

A $114,950+ franchise fee — almost the entire startup cost — then 10% royalty plus a 5% marketing fund on net revenue.

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Handyman

Mr. Handyman Franchise Cost 2026: Full FDD Breakdown

$161,900–$215,000 to open, a $67,000 fee, 7% + 2% fees, plus marketing minimums starting at $60,000/year.

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Junk Removal

1-800-GOT-JUNK Franchise Cost 2026: Full FDD Breakdown

8% royalty + 8% marketing/tech + up to 5% co-op — as much as 21% of every dollar, forever.

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Poop Scoop

DoodyCalls Franchise Cost 2026: Full FDD Breakdown

$39,900 fee plus 9% of gross — for a business the founders started with a bucket and a rake.

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Mosquito Control

Mosquito Joe Franchise Cost 2026: Full FDD Breakdown

A $42,500 fee plus ~$72,000 of required first-year marketing, then ~14% of gross — and a long revenue ramp.

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Carpet Cleaning

Stanley Steemer Franchise Cost 2026: Full FDD Breakdown

$147,210–$427,195 to open, then a 7% royalty plus a mandated 10% ad spend and up to 4% national — nearly 20% of gross.

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Commercial Landscaping

U.S. Lawns Franchise Cost 2026: Full FDD Breakdown

A $49,000 fee plus a 6%→4% royalty on ~$944K median commercial revenue — a “fair” royalty that’s still real money at scale.

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Mosquito Control

Mosquito Squad Franchise Cost 2026: Full FDD Breakdown

$162,380–$220,375 to open, a $50,000 fee, and a tiered 10%/9%/8% royalty — steepest where new owners live.

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Painting

Five Star Painting Franchise Cost 2026: Full FDD Breakdown

$45,000 fee plus 8–11% of gross (6% royalty + 2% MAP + up to 3% local) — another Neighborly fee stack.

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Restoration

Servpro Franchise Cost 2026: Full FDD Breakdown

$263,000–$386,000 to open, an $80,000 license fee, and a sliding 3–10% royalty that hits new operators hardest.

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Restoration

ServiceMaster Restore Franchise Cost 2026: Full FDD Breakdown

$255,075–$365,310 to open, a $72,500 fee, and a tiered 5–10% royalty plus ~2.5% marketing — on ~$540K average revenue.

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Restoration

Paul Davis Restoration Franchise Cost 2026: Full FDD Breakdown

$298,800–$804,900 to open with a low 4% royalty — the barrier here is the six-figure entry, not the fees.

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Restoration

PuroClean Franchise Cost 2026: Full FDD Breakdown

Low $101,280–$262,145 entry and a “3%” royalty — but the scale starts at 10% and the median unit pays ~13% all-in.

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Cleaning

HomePro vs Jan-Pro: Commercial Cleaning Franchise Cost

What a Jan-Pro franchise really costs — fees, royalties, and the independent alternative.

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Cleaning

HomePro vs Jani-King: Commercial Cleaning Franchise Cost

The full breakdown of Jani-King's fees and royalties versus building your own.

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Cleaning

HomePro vs MaidPro: Residential Cleaning Franchise Cost

MaidPro's franchise fees, royalties, and how the numbers compare to going independent.

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Cleaning

HomePro vs Molly Maid: Residential Cleaning Franchise Cost

Molly Maid's real cost of entry and ongoing royalties versus the independent path.

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Cleaning

HomePro vs The Maids: Residential Cleaning Franchise Cost

The Maids' franchise fees and royalties, broken down against building your own brand.

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Restoration

HomePro vs ServiceMaster: Franchise Cost Comparison

What ServiceMaster charges to enter and operate — and the independent alternative.

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๐Ÿš€ Getting Started

Step-by-step guides for launching your first home service business the right way.

Cleaning

How to Start a Cleaning Business in 2026: The Complete Guide

From licensing to your first client โ€” a proven roadmap for starting a cleaning business without a franchise. Real steps, real numbers.

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Comparison

HomePro vs. Franchise: Why Pay $100K to Start a Cleaning Business?

A direct comparison: what cleaning franchises actually deliver vs. what independent operators with the right systems can build.

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Cost Analysis

Franchise Fees & Hidden Costs: The Math Nobody Shows You

Initial fees, royalties, marketing funds, tech fees, renewal fees โ€” the complete breakdown of what a franchise actually costs over 5 and 10 years.

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๐Ÿ“ˆ Growth & Expansion

Add-on services, revenue diversification, and growth strategies for established operators.

Cleaning

The Cleaner's Expansion Pack: 6 Ways to Grow Beyond $10K/Month Without Working More Hours

Hit the cleaning business ceiling? These 6 expansion paths break you through $10K/month without adding more residential clients.

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Landscaping

The Landscaper's Expansion Pack: 7 Add-On Services That Fill Seasonal Gaps and Double Your Revenue

Year-round revenue for landscapers. 7 proven add-ons that fill the off-season and can double your annual revenue.

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Handyman

The Handyman's Expansion Pack: How to Build a $15K/Month Business by Focusing on 5 High-Value Services

Stop being a jack-of-all-trades. Stack 5 high-demand, high-ticket services and become the go-to operator in your market.

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Painting

The Painter's Expansion Pack: Break the Feast-or-Famine Cycle

6 add-on services that smooth the feast-or-famine revenue cycle painters know all too well. Real numbers, real strategies.

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Junk Removal

The Junk Hauler's Expansion Pack: From One-Time Jobs to a $20K/Month Recurring Revenue Machine

Stop chasing one-off hauls. Build predictable, recurring income with the property manager pipeline and recurring contract model.

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Pressure Washing

The Pressure Washer's Expansion Pack: 5 Services You Can Offer Tomorrow With Equipment You Already Own

Your existing rig can deliver 5 additional high-value services. Turn annual clients into monthly recurring revenue.

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