Inside the Operations Manual

8 Franchise-Grade Systems for Cleaning Businesses

Every system comes with SOPs, templates, scripts, and checklists — the same playbook franchise owners pay $100K+ to access.

LP
System 1

LaunchPad™ — Business Setup & Legal

Everything you need to launch your cleaning business the right way — legally protected, properly insured, and financially structured from day one.

  • Business entity selection (LLC, S-Corp, sole prop)
  • Licensing & insurance checklist by state
  • Client contract template (editable)
  • Bank account & bookkeeping setup guide
  • Brand name & domain checklist
🤖 Ask Sage: "What licenses do I need to start a cleaning business in [state]?"
SP
System 2

ServicePath™ — Service Delivery Standards

A 6-step customer experience engine that turns one-time jobs into repeat clients. Standardize every clean so every team member delivers the same result.

  • Room-by-room cleaning SOP library
  • Pre-arrival & post-clean checklists
  • Deep clean vs. maintenance clean protocols
  • Quality inspection forms
  • Client-facing service menu templates
🤖 Ask Sage: "How do I create a cleaning checklist my team will actually use?"
SM
System 3

SalesMax Pro™ — Sales & Follow-Up

Convert more leads into paying clients with a proven sales process built for cleaning businesses — from first contact to signed contract.

  • Phone & text inquiry scripts
  • Estimate & quote templates
  • 5-step follow-up sequence (email + text)
  • Objection handling playbook
  • Referral ask script
🤖 Ask Sage: "A prospect got my quote but hasn't responded — what do I say?"
GS
System 4

GoldStar™ — Customer Experience & Reviews

Turn happy clients into raving fans. GoldStar covers every touchpoint from first impression to 5-star review — and brings clients back again and again.

  • Post-clean review request sequence
  • Client satisfaction survey template
  • Complaint handling SOP
  • Win-back campaign for lapsed clients
  • Google & Yelp review response templates
🤖 Ask Sage: "A client left a negative review — how do I respond professionally?"
CB
System 5

CrewBuilder™ — Hiring & Team Management

Build a reliable cleaning crew with franchise-grade hiring, onboarding, and retention systems. Stop losing good people — and stop hiring the wrong ones.

  • Job posting templates (Indeed, Facebook)
  • Interview scorecard & questions
  • New hire onboarding checklist
  • Field training evaluation form
  • Performance review & raise structure
🤖 Ask Sage: "How do I structure pay for cleaning employees vs. 1099 contractors?"
PP
System 6

ProfitPulse™ — Pricing & Financial Tracking

Price your cleaning services to actually make money. ProfitPulse gives you a pricing calculator, cost-of-service model, and weekly financial check-in routine.

  • Cleaning service pricing calculator (Excel/Sheets)
  • Cost-per-clean breakdown template
  • Friday 15™ weekly financial check-in
  • Revenue & expense tracker
  • Profit margin benchmarks by service type
🤖 Ask Sage: "Am I pricing my recurring cleans correctly? My margins feel thin."
RR
System 7

RouteRunner™ — Scheduling & Route Optimization

Stop losing money to windshield time. RouteRunner helps you schedule smarter, cluster cleans geographically, and maximize billable hours per day.

  • Route clustering strategy guide
  • Weekly schedule template (team-ready)
  • Client scheduling preference tracker
  • No-show & cancellation policy SOP
  • Dispatch communication scripts
🤖 Ask Sage: "How should I structure my cleaning routes to minimize drive time?"
BB
System 8

BrandBuilder™ — Marketing & Brand Identity

Build a recognizable cleaning brand that attracts your ideal clients. From logo brief to social content calendar, BrandBuilder covers the full marketing foundation.

  • Brand identity brief template
  • Google Business Profile optimization checklist
  • Social media content calendar (30 days)
  • Neighborhood canvassing script & flyer templates
  • Referral partner outreach scripts
🤖 Ask Sage: "What's the fastest way to get my first 10 recurring clients?"
Is This For You?

Who Uses the HomePro Cleaning Systems

🚀

New Owners

Starting your cleaning business and want to build it right from day one — with systems, not guesswork. Skip the expensive mistakes.

📈

Growing Operations

You've got clients and crew but things feel chaotic. These systems help you scale without it all falling apart when you're not there.

🏢

Established Companies

Running a successful cleaning business but tired of doing everything in your head. Franchise-grade documentation so your team can operate without you.

AI Coaching Included

Meet HomePro Sage™

Every system in this manual comes with AI coaching from Sage — trained on all 8 HomePro systems. Ask anything about your cleaning business, any time.

💬
"How do I price a deep clean for a 3,000 sq ft home?"
Pricing & finance question
💬
"My cleaner keeps missing spots — what's the fix?"
Operations & quality question
Try Sage Free — 3 Questions/Month →

Unlimited Sage included in Pro membership

Start Today

Get the Complete Cleaning Business Operations Manual

All 10 systems, 50+ templates, AI coaching with Sage, and HomePro University. Pick the tier that fits where you are right now.

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$0
Free tools, startup checklists & 3 Sage questions/month
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$29 one-time
Cleaning playbook + pricing calc + 30-day checklist + 1 Sage question + portal access
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